eTap x Panadero Bakeshop: PANalong partnership

It is no secret that Filipinos like their pan de sal in the morning and it is imprinted in their morning schedule. Panadero Bakeshop started in Mindanao with a mission to pass down a family tradition and at the same time offer affordable pastries to the region. With very affordable pastry offerings and flavor varieties, Panadero Bakeshop sets its way to being the best bakeshop not just in the region, but also nationwide. With over 140+ branches strategically placed in locations where one can easily put buying pan de sal in their busy schedules and running errands for other things.

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Seeing the value of the pan de sal culture in our daily lives, eTap partnered with Panadero Bakeshop to also bring our machines to a few of their branches. Last Oct 16, 2023, eTap officially signed a partnership deal with Panadero Bakeshop and more than 40 machines are deployed across different branches in Mindanao. This partnership aims to reinvent pastry for the Filipinos and at the same time introduce them to digitalized possibilities for their day-to-day transactions. We envision the customers to be getting either their breakfast or meryenda and at the same time accomplish financial errands for that day, such as paying bills or sending money to loved ones.

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eTap

On top of newly deployed machines, eTap is looking forward to deploy to more than 80+ branches in the near future. In total, we are targeting to deploy 1,900 machines nationwide and partner with more brands that are aligned with the same vision of making the daily lives of Filipinos easier.

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eTap is the Philippines' leading Self-Service Machine provider and operator that offers Managed Services and Customized Products to the leading companies in the industries of Telecommunications and Payments since 2015.

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